LUOX Direktvermarktung at day-ahead prices for subsidized existing systems
Benefit from actual exchange prices instead of the monthly average
Increase revenue through flexible feed-in with battery storage
Avoid losses with automatic curtailment at individual negative price limits
Full transparency and control: Your electricity is marketed directly on the exchange

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Utilize high-price phases, sustainably increase system value.
Direct marketing at quarter-hourly exchange prices opens up new opportunities for revenue optimization for operators of photovoltaic, wind energy, and other renewable energy (EEG) systems. Instead of an average market value, you receive the actual prices achieved on the day-ahead market for each individual quarter-hour.
This makes electricity marketing key to greater profitability. Systems with battery storage, intelligent energy management, or flexible feed-in strategies, in particular, can benefit from price fluctuations and generate additional revenue.
Request a non-binding quote for your commercial facility or describe your situation to us. We would be happy to advise you in a personal consultation.
New market opportunities for subsidized wind and PV plants
The hedging market premium, as a statutory subsidy, is increasingly losing its significance as the main source of revenue for EEG plants. Declining subsidy rates and legal restrictions on negative electricity prices are increasing pressure on operators to unlock additional revenue potential.
At the same time, volatility in electricity markets is rising. High price peaks and negative electricity prices are occurring more frequently, creating new economic opportunities for flexibly operated plants. Those who can optimize feed-in timing, store electricity, or specifically reduce it during extreme price lows can unlock additional marketing revenues: even beyond the subsidy period.


Sustainably high revenue potential despite negative prices
With LUOX Direct Marketing, you receive the actual day-ahead prices achieved on the electricity exchange for every quarter-hour of your feed-in. Instead of billing at an average value, you directly benefit from high-price phases.
At the same time, extreme loss situations can be avoided: Upon request, we automatically regulate the feed-in of your plant as soon as the electricity price falls below an individually defined price limit. This makes volatility not only transparent but also actively usable for revenue optimization.

Feed-in optimization with battery storage and energy management systems
Direct marketing at electricity exchange prices is particularly attractive for plants with battery storage systems or intelligent energy management systems. Instead of feeding surpluses into the grid at low electricity prices, the electricity can be stored and profitably marketed during high-price phases.
This price-based feed-in thus generates higher marketing revenues without changing the amount of the market premium.
More about direct marketing with battery storage
Full flexibility and control: over price and conditions
LUOX Energy acts as your electricity broker: We trade your electricity on your behalf directly on the day-ahead market. This way, you avoid high risk premiums during volatile market phases that could reduce your revenues.
With the LUOX Earnings Calculator, you get an overview of your expected earnings and costs as a data-based example calculation (without measures for earnings optimization).
LUOX Direct Marketing for various energy sources
Photovoltaic systems
Whether it's a rooftop system with east-west orientation, a solar carport with bidirectional PV storage, or a ground-mounted system with a limited market premium: LUOX Direct Marketing offers the necessary flexibility and control.
Wind energy plants
Many wind energy plants benefit from direct marketing at electricity exchange prices due to their regional, technical, or regulatory conditions. The automatic curtailment during negative prices by LUOX Energy, in particular, can significantly increase the profitability of wind farms. LUOX Direct Marketing for Wind Power Plants.
Biogas plants
Biogas plants can adapt their electricity generation relatively flexibly to price developments on the electricity exchange. Therefore, spot direct marketing is particularly well suited for these plants.
Hydropower plants
Hydropower plants generate large amounts of renewable energy and can – especially as pumped-storage hydropower plants – respond flexibly to electricity demand. This allows the timing of power feed-in to be well adapted to current price phases on the electricity exchange.
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If you have any questions or need further information, we are here to help you.
Frequently asked questions
More questions?
In our knowledge base, you will find all information and answers to questions about our products and renewable energies.
