Other Direct Marketing for installations without EEG subsidies
Electricity marketing at 15-minute spot market prices instead of annual market values
Increased revenue through automatic curtailment during negative electricity prices
Opportunity for feed-in optimization with battery storage
Additional marketing opportunities through combination with dynamic electricity tariffs
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This way, you avoid negative prices and increase the profitability of your plant.
After the end of the EEG subsidy period, many operators of photovoltaic, wind, or biogas plants face a crucial question: How do I secure the long-term economic viability of my photovoltaic, wind, or biogas plant?
The statutory follow-up remuneration for plants older than 20 years is based on the steadily declining annual market value and inadequately reflects the actual value of the electricity generated. With LUOX Direct Marketing, you market your electricity at the quarter-hourly day-ahead electricity prices achieved on the exchange, thus creating the basis for a time-optimized feed-in strategy.
During negative price phases, we simply curtail the feed-in of your unsubsidized plant: automatically, securely, transparently. This way, we help you significantly increase your marketing revenues and sustainably secure the economic viability of your plant.
Request an offer for your commercial plant. We would be happy to advise you personally.
Loss of market premium as an opportunity for optimized revenues
Many post-EEG installations remain technically efficient but lose a significant portion of their previous revenue security after the subsidy period expires.
At the same time, more frequent high-price phases and negative electricity prices create new revenue potential: especially for unsubsidized installations without a market premium.
Because while operators of subsidized installations must sometimes consider the impact on their market premium when curtailing their feed-in during negative price phases, this restriction does not apply to other direct marketing.
Why other direct marketing at exchange prices is particularly worthwhile
Voluntary curtailment by LUOX Energy as a revenue lever:
Other direct marketing offers a decisive advantage for installations without EEG subsidies: maximum flexibility. With LUOX Direct Marketing, you sell your electricity during high-price phases at the actual exchange prices achieved on the market.
At the same time, we automatically curtail your system as soon as the electricity price falls below an individually defined price limit. This allows you to specifically avoid negative price phases and significantly increase your average marketing revenues.
More information on automatic curtailment
Bi-directional storage use in other direct marketing
Another significant advantage of other direct marketing is the expanded possibilities for battery storage. Unlike subsidized direct marketing, operators without subsidies can market not only self-generated electricity from storage but also stored electricity from the grid. This creates additional marketing opportunities:
1. Temporarily store self-generated electricity and sell it during high-price phases
2. Store inexpensive grid electricity and market it at high prices
Full flexibility and control: over price and conditions
LUOX Energy acts as your electricity broker: We trade your electricity directly on the day-ahead market on your behalf. This way, you avoid high risk premiums during volatile market phases that could reduce your revenues.
With the LUOX Revenue Calculator, you get an overview of your expected revenues and costs as a data-driven sample calculation (without revenue optimization measures).
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If you have any questions or need further information, we are here to help you.
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